It does not matter if you're a multi-billion dollar corporation or an army of one working from your kitchen table. If you do not have a mobile version of your internet site you are hands down loosing big bucks. In this blog post I'll explain precisely why it has become essential for anybody who wants to continue engaging in business in the digital age.
So many business owners are to busy working in their businesses instead of working on their business. Industry leaders have envisioned that by 2014, the mobile sector of the Internet will take over desktop Internet usage. Right now as you are reading this article, one half of all local searches are performed on some variety of mobile gadget.
I you are thinking? Ok Tim? All of that sounds great. However those figures are world wide figures and I'm living in the United States of America. Ok? Fair enough. Did you know normally American citizens spend 2.7 hours per day socializing on their smart-phone. That is over twice the amount of time they spend eating, and over 1/3 of the time they spend sleeping every day.
Though I think that I have given you enough facts to provide proof that mobile Internet use is on the rise, let me give you another. Let me ask you, who shops more men or women? If you said women, pat yourself on the back because that's 100% correct. Are you aware that women aged 35 to 54 are the most active group in mobile socialisation?
As a business owner I give you credit for having a site. As a successful marketing strategist I'm still amazed at how many businesses do not have a site. Now you need a mobile version of your site. Do not full yourself into believing that your current website looks fine when viewed on a cellphone. Mobile users expect a simplified browsing experience, and quick loading time. Todays mobile users prefer internet sites to have more of a mobile phone app look. It is something they have come conform to, and it'll give you a much higher interaction rate.
So many business owners are to busy working in their businesses instead of working on their business. Industry leaders have envisioned that by 2014, the mobile sector of the Internet will take over desktop Internet usage. Right now as you are reading this article, one half of all local searches are performed on some variety of mobile gadget.
I you are thinking? Ok Tim? All of that sounds great. However those figures are world wide figures and I'm living in the United States of America. Ok? Fair enough. Did you know normally American citizens spend 2.7 hours per day socializing on their smart-phone. That is over twice the amount of time they spend eating, and over 1/3 of the time they spend sleeping every day.
Though I think that I have given you enough facts to provide proof that mobile Internet use is on the rise, let me give you another. Let me ask you, who shops more men or women? If you said women, pat yourself on the back because that's 100% correct. Are you aware that women aged 35 to 54 are the most active group in mobile socialisation?
As a business owner I give you credit for having a site. As a successful marketing strategist I'm still amazed at how many businesses do not have a site. Now you need a mobile version of your site. Do not full yourself into believing that your current website looks fine when viewed on a cellphone. Mobile users expect a simplified browsing experience, and quick loading time. Todays mobile users prefer internet sites to have more of a mobile phone app look. It is something they have come conform to, and it'll give you a much higher interaction rate.
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